Albert
Albert is an AI tool that optimizes marketing campaigns and maximizes performance. With features like 24/7 optimization, personalization at scale, and fast implementation, Albert empowers marketers to focus on customer experience. It covers 90% of the biddable universe and ensures no shopper is left behind.
Features of Albert
- 24/7 Optimization: Albert provides constant optimization, allowing marketers to focus more on customer experience.
- Moneyball Media: This feature helps to maximize overall performance within and across channels.
- Personalization At Scale: Albert masters creative relevance for every micro audience, ensuring no shopper is left behind.
- Autonomous Self-optimizing campaign design and management: Albert autonomously designs and manages campaigns, optimizing them for best results.
- Cross-Channel: Albert provides a holistic, agile cross-channel strategy and execution.
- Fast Start: Albert can be implemented in weeks, not months, in existing ad accounts.
- Covers 90% of the biddable universe: Albert has a wide reach, covering a significant portion of the biddable universe.
Benefits of Albert
Efficient Long Tail Search: Albert provides new customer insights and efficient long tail search capabilities.
The Human + AI Partnership: Albert believes in the power of AI-human collaboration, and its tools are designed to empower marketers.
Personalization at Scale: Albert allows for personalization at scale, reaching new audience groups without spending more.
Fast Implementation: Albert can be implemented quickly, in weeks not months, in existing ad accounts.
Wide Reach: Albert covers 90% of the biddable universe, ensuring a wide reach for your campaigns.
Who Albert is useful for
Marketers: Albert is designed to help marketers focus more on customer experience by taking care of campaign design and management.
Advertisers: Albert's wide reach and efficient long tail search capabilities make it a useful tool for advertisers.
Companies with existing ad accounts: Albert can be implemented quickly in existing ad accounts, making it a convenient choice for companies that already have ad accounts.
Businesses looking for cross-channel strategy and execution: Albert provides a holistic, agile cross-channel strategy and execution, making it a good choice for businesses looking for these features.
In conclusion, Albert is a powerful AI tool designed to optimize marketing campaigns and maximize performance. Its features such as 24/7 optimization, personalization at scale, and fast implementation make it a valuable tool for marketers, advertisers, and businesses with existing ad accounts. With its wide reach and efficient long tail search capabilities, Albert ensures that no shopper is left behind, making it a great choice for businesses looking to reach new audience groups without spending more.