Pencil

Features of Pencil

AI Generation: Pencil can generate static and video ad ideas for all social channels and formats in minutes using AI.

• AI Prediction: The tool can save money on ad testing with AI predictions based on over $1B in ad spend.
• Editing: Pencil allows users to make changes to their ad ideas easily in real-time with a drag-and-drop editing experience.
• Insights: Pencil provides insights into which ads are working and why, including insights into copy, elements, tags, and more.
• Benchmarks: Users can compare their ads messaging, results, and tactics to other brands in their sector.

Benefits of Pencil

Efficiency: Pencil helps brands and agencies create new ad variations 10x faster.

Cost-Effective: The tool saves money on ad testing with AI predictions.

Ease of Use: Pencil offers a drag-and-drop editing experience, making it easy to make changes to ad ideas in real-time.

Insightful: Pencil provides valuable insights into ad performance, helping users understand what works and what doesn't.

Competitive Analysis: The tool allows users to compare their ads to other brands in their sector, providing a competitive edge.

Who Pencil is useful for

Brands: Brands looking to create ad variations quickly and efficiently can benefit from Pencil.

Agencies: Agencies can use Pencil to generate ad ideas for their clients in minutes.

Marketers: Marketers can use Pencil to gain insights into ad performance and make data-driven decisions.

E-commerce Businesses: E-commerce businesses can use Pencil to create and test ads for their products, saving time and money on ad production.

In conclusion, Pencil is a powerful AI tool that offers a range of features to help brands, agencies, and marketers create and test ads more efficiently. With its AI generation, prediction, editing, insights, and benchmarking features, Pencil can help users save time and money, gain valuable insights into ad performance, and stay competitive in their sector.